As COO of Medialets, Richy Glassberg brings with him over two decades of experience across a wide range of digital advertising, sales, and operations disciplines. Starting in the cable industry in the mid-1980s at MTVN and then Turner Broadcasting, where he launched CNN.com’s advertising business in 1995, Glassberg was a pioneer in the early digital age. He was a co-founder of the IAB and served as vice chairman for the formative years, helping to establish the organization as the leader in providing industry standards, research, and guidance. Glassberg served as the executive vice president of ad sales for Lionsgate/TV Guide, where he directed media ad sales for TV Guide’s broadcast, online, mobile, broadband, and video-on-demand platforms. He ran News Corp’s Speed Channel ad sales after the acquisition, and in 1999, Glassberg founded and served as the CEO of Phase2Media, one of the first online sales and marketing firms dedicated to exclusive representation of branded sites. He is also a founding board member of Breastcancer.org and the chairman of the Breastcancer.org Bowl-a-Thon.