February 8, 2007: ARCA Driver Dicky Williamson Races to Raise Awareness for Breastcancer.org


Veteran driver kicks off ARCA racing series at Daytona with new paint scheme featuring Breastcancer.org

FOR IMMEDIATE RELEASE

February 8, 2007

Press Contact:

Pamela Green

Breastcancer.org

(610) 642-6550

pgreen@breastcancer.org

Breastcancer.org, the most trafficked source for breast cancer information on the Internet, proudly announces its partnership with Dicky Williamson, a veteran ARCA driver who will unveil a new paint scheme featuring the Breastcancer.org logo in an effort to raise awareness for breast cancer throughout the ARCA RE/MAX racing circuit.

"My sister, Theresa, is a breast cancer survivor. She's been cancer-free for 3 years now and is doing great," said Williamson. He will reveal the new paint scheme at the ARCA 200 at Daytona International Speedway this weekend, and plans to shave his head at the track to draw attention to the cause. "I am definitely going to shave my head, and I'm trying to talk some of my buddies in to joining me. We hope it will get other people to think about breast cancer awareness at the track."

After witnessing his sister's experience while battling breast cancer, Williamson understands how critical it is for women and their families to have access to reliable medical information and a supportive community.

"We are honored Dicky Williamson has chosen Breastcancer.org in his mission to raise awareness. Through this extremely visible gift, he has given us the opportunity to engage thousands of race fans, introducing them to Breastcancer.org and our mission," said Dr. Marisa Weiss, President and Founder of Breastcancer.org.

Williamson chose the first and biggest race of the ARCA season to highlight Breastcancer.org. Williamson faces a challenging start to the 2007 racing season. In 2006, he finished 45th, missing the 32-car cut-off but is excited to use this opportunity to bring attention to the cause and kick of his season.

"I have to be real about this," said Dicky Williamson. "I know my chances of making it into the ARCA 200 at Daytona are slim. But if I can raise some awareness for Breastcancer.org, it will all be worth it."

Breastcancer.org is the premier Internet source for responsible, accurate medical information and visual images about breast cancer, and assists in identifying breast cancer patients and survivors who want to share their story with the media. The site helps women at every step along the way, including explaining medical terms, detailing treatment options, guiding possible questions for the next doctor's visit, providing suggestions for strengthening critical doctor-patient relationships, and describing more about new scientific discoveries. Each year, more than 8 million people visit Breastcancer.org to access over 4000 pages of original, peer-reviewed medical content and illustrations on every aspect of breast cancer.

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