New York’s Top Digital Media Executives Raise $325,000 at Bowling for Breastcancer.org Annual Fundraiser

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A total of $2.5M in funds have been raised over the last six years

NEW YORK, NY, April 1, 2015 – Over 400 people attended the sixth Annual Bowling for Breastcancer.org event on Thursday, March 19 in support of Breastcancer.org, the leading resource for breast health and breast cancer information and support. The event took place at Lucky Strike Manhattan and raised $325,000 through sponsorships, tickets sales, and silent auction sales, making it the organization’s most successful annual event.

Over six consecutive years, thousands of individuals across New York’s advertising, publishing, and digital marketing space have come together for a night of bowling to raise awareness of and funding for Breastcancer.org. To date, the Bowling for Breastcancer.org event has raised $2.5M US, supporting major Breastcancer.org initiatives such as Spanish website translation, technology upgrades, and Breastcancer.org’s global prevention program.

This year’s event sponsors included Adweek, AMC Networks, Blast PR, CBS Interactive, Centro, Collective, comScore, Dstillery, eBay, eMarketer, Facebook, Fox Networks, FreeWheel, Hulu, Jumpstart Automotive Group, Krux Digital, Madison Logic, MediaLink LLC, Millennial Media, Moat, NBCUniversal, Nielsen, PubMatic, Remedy Health Media, Rocket Fuel, Simulmedia, Time Inc., Time Warner Cable, Tremor Video, TubeMogul, Viacom Media Networks, Videology, Walmart, and Wise PR.

According to Richy Glassberg, Medialets COO/CRO, Breastcancer.org board member, and Bowling for Breastcancer.org event founder and co-chair, “It never ceases to amaze me how for the last six years, this event continues to be one of the best winter charity and networking opportunities for our digital media industry. It brings together so many incredible companies and people in support of Breastcancer.org’s mission of providing the most comprehensive information and support on the Internet to over 11 million women around the world each year. I am incredibly proud of our event supporters. We could not have done it without their help.”

Hope Wohl, Breastcancer.org CEO, explains, “As a nonprofit organization, we rely on fundraising events such as Bowling for Breastcancer.org to sustain the organization so we can better deliver on our mission. These generous contributions fund critical programs that help us deliver the right information to the right woman at the right moment so she can make the best decisions for her life. We are incredibly grateful to the Bowling for Breastcancer.org event committee, event sponsors, and all the attendees who came out to support us this year.”

Check out the event photos.

For more background information about the event, please visit www.BowlingforBreastcancer.org.

About Breastcancer.org:
Breastcancer.org is a patient-centric resource for breast health and breast cancer information and support. We engage, educate, and empower women with our expert information and dynamic peer support community to help them make the best decisions for their lives. The nonprofit organization was founded by breast oncologist Marisa C. Weiss, M.D. and born out of her conviction that women with breast cancer need more information and support than a physician visit can provide. Breastcancer.org receives more than 17 million visits each year.

Media Contact:
Pamela Green, pgreen@breastcancer.org, 610.642.6550



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